Following a sales pitch, an individual at a company recognizes the need for one of the hybrid-electric

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Following a sales pitch, an individual at a company recognizes the need for one of the hybrid-electric airships like those you were selling in Exercise 6-8. What happens next in the buying process?

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Principles Of Marketing

ISBN: 9781292341132

18th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Oct 25, 2022 03:21 AM

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Following a sales pitch, an individual at a company recognizes the need for one of the hybrid-electric

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After problem recognition the buyer would prepare a general ...View the full answer

Principles Of Marketing

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