Brifly answer the following after reading; Jakada’s (2014) article, “Building Global Strategic Alliances and Coalitions for Foreign Investment Opportunities” on building global strategic alliances.

1)- What steps should the exporter take to ensure success when forming an alliance?

2)- What issues might arise when forming an alliance?

3)- What benefits might a global alliance bring?

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1 The key steps that an exporter should follow for forming a successful alliance are Have an effecti... View the full answer