Identifying innovation can be a dangerous proposition. Find the right trend, get ahead of it, and make a fortune. Get behind the wrong trend, pour untold resources into pursuing success can anyone spell M Y S P A C E? But what does it take to find the right trend?

Provide an opportunity to identify digital analytics through critical analysis of an applied trend impacting consumer analytics.

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Telematics as a Trend Impacting Consumer Analytics Telematics application much like global positioning systems involves the embedding of sensors with the sole intention of collecting valuable informat... View the full answer