Multiple Choice Questions: 1. When orange juice is shipped from Florida to retailers in Chicago overnight, ___________utility
Question:
Multiple Choice Questions:
1. When orange juice is shipped from Florida to retailers in Chicago overnight, ___________utility has been created.
A. possession
B. distribution
C. place
D. time
E. form
2. Bikinis that are manufactured in December will be stored until customers are ready to buy them in the Spring. The act of storing creates utility.
A. time
B. possession
C. distribution
D. place
E. image
3. Which of the following statements describes a psychographic factor that is likely to affect the marketing of homes in retirement communities which offer an expensive onsitc shopping center?
A. Congress amended the Consumer Credit Protection Act
B. Interest rates for home buyers arc below 10 percent
C. Concern about water and air pollution has increased
D. More than one-quarter of the U.S. population is at least 50 years old
E. People are willing to pay for convenience
4. The importance of a second income to the survival of many families had led to the creation of several magazines, including Working Woman. These magazines reflect changes in the _________ forces of the macro-environment that effect marketing.
A. demographic
B. social and cultural
C. legal
D. economic
E. technological
Cornerstones of Financial and Managerial Accounting
ISBN: 978-1111879044
2nd edition
Authors: Rich, Jeff Jones, Dan Heitger, Maryanne Mowen, Don Hansen