Question: Read the case: Apple Pay and complete your case analysis. Discuss the following: 1. Briefly summarize the key marketing strategy issues in the case that

Read the case: Apple Pay and complete your case analysis.

Discuss the following:

1. Briefly summarize the key marketing strategy issues in the case that are still relevant TODAY in addition to contemporary issues you find via research;

2. Make thorough recommendations on how the issues should be handled;

3. Provide a justification for the recommendations?

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