Select an e-commerce organization (profit or not-for-profit) that you believe does a terrible job of CRM. Then
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Question:
Select an e-commerce organization (profit or not-for-profit) that you believe does a terrible job of CRM. Then acting as a consultant to this organization prepare a document to e-mail to its President outlining a strategy by which it can build in multiple steps toward a structural relationship with its customers.
Related Book For
Management Fundamentals Concepts Applications & Skill Development
ISBN: 978-1483352268
6th edition
Authors: Robert N. Lussier
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