Question
Select one of the social influences that affect consumer decision-making. Provide a definition for it and discuss how this affects decision-making by U.S. consumers. Further,
Select one of the social influences that affect consumer decision-making. Provide a definition for it and discuss how this affects decision-making by U.S. consumers. Further, why are social influences important to an organization?
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The decision of a consumer to purchase or not to purchase the product is usually determined by various factors such as internal and social factors These social factors are the external influences that ...
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Organizational Behavior an evidence based approach
Authors: Fred Luthans
12th edition
73530352, 978-0073530352
