Write a response to the following question.

"Suppose you were given a choice to select from a menu of items in your employee benefits package. The menu might include medical coverage, life insurance equal to a year's salary, vacation time based on length of employment with the company and retirement pay equal to 8 percent of income. Comment on how such a "flexible benefits package" would affect your preference between higher wages and more benefits. Use the theory of consumer behavior in your answer

Answer rating: 100% (QA)

Consumer Behavior Introduction Consumer behavior is actions that involve obtaining consumption or positioning of a product or a service including the decision processes that follow the activities The ... View the full answer