Write a short note on Coca Cola in which you address the following: (I) recommend new positioning
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Question:
Write a short note on Coca Cola in which you address the following:
(I) recommend new positioning and accompanying new marketing strategies
(ii) Why you recommend these particular strategies
(iii) How these strategies would be implemented
(iv) How their success should be measured
Related Book For
International Business and the New Realities
ISBN: 978-0136090984
2nd Edition
Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger
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