${?}_{{?}_{{?}_{?}}{?}_{{?}_{?}}{?}_{{?}_{?}}{?}_o\text{c}\text{c}\text{u}\text{r}\text{s}\text{w}\text{h}\text{e}\text{n}\text{t}\text{w}\text{o}\text{e}\text{s}\text{t}\text{a}\text{b}\text{l}\text{i}\text{s}\text{h}\text{e}\text{d}\text{b}\text{r}\text{a}\text{n}\text{d}\text{n}\text{a}\text{m}\text{e}\text{s}of\text{d}\text{i}\text{f}\text{f}\text{e}\text{r}\text{e}\text{n}\text{t}\text{c}\text{o}\text{m}\text{p}\text{a}\text{n}\text{i}\text{e}\text{s}\text{a}\text{r}\text{e}\text{u}\text{s}\text{e}\text{d}on\text{t}\text{h}\text{e}\text{s}\text{a}\text{m}\text{e}\text{p}\text{r}\text{o}\text{d}\text{u}\text{c}\text{t}\text{.}}$

Question $11$ options:

Niche marketing

Market diversification

$Co-$branding

Licensing

Cannibalization