Question: 0 / 4 Activities Completed A consumer sees an ad and purchases the product featured in the ad , but he would have purchased the

0/4 Activities Completed
A consumer sees an ad and purchases the product featured in the ad, but he would have purchased the product anyway even if he hadn't seen the ad. The ad is:
Effective because the consumer purchased the product
Effective because the ad caused the consumer to purchase
Not effective because the ad did not influence his behavior
Not effective because the ad was poorly targeted
0 / 4 Activities Completed A consumer sees an ad

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