Question: 1 0 1 . 2 5 points When considering international advertising efforts, a company that adopts a glocal approach is more concerned with other elements

101.25 points
When considering international advertising efforts, a company that adopts a "glocal" approach is
more concerned with other elements of the marketing mix than promotion.
focusing on a localized campaign.
using more global campaigns than local ones.
developing a cost-effective common strategy for large regions.
101.25 points When considering international advertising efforts, a company that adopts

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