1 0 Estimating Cash Flow - New Project Analysis The Lazy Mower: is It Really Worth R? If there was one thing the folks at Creative Products Company (CPC) knew we, it was how to come up with useful and unique products in the midst of economic adversity. With current year revenues considerably lower and profit margins shrinking due to severe price competition, the firm's engineers had been pushed really hard to develop a proto-type of a useful, and hopefully, highly profitable "unique" product. Then, last month, the design team unveiled a fully- tested, proto-type of their latest innovation, the remote-controlled" lawn mower, nick-named the "The Lazy Mower. Surveys of retailers and customers, conducted by the marketing department, indicated that demand would be excellent, provided the price was lower than a tractor. The testing and development took almost 3 years and the final product passed all safety hazard tests with flying colors. After the unyeiling, the product was exhibited at various home