Question: 1 0 points The dimensions used in the GE Matrix model - market attractiveness and company strength - are richer and more complex than those

10 points
The dimensions used in the GE Matrix model-market attractiveness and company strength-are richer and more complex than those used in the Boston Consulting Group
model but are harder to quantify.
True
False
10 points The dimensions used in the GE Matrix model-market attractiveness

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