$[11$:$29$ am$,17/5/2024]$ Attam Randhawa Nor: Please answer the following questions:

$1.$ Marketing specialists at Napanee Beer Co$.$ developed a new advertising campaign for summer sales. The ads were particularly aimed at sports events where Napanee Beer sold kegs of beer on tap. The marketing group worked for months with a top advertising firm on the campaign. Their effort was successful in terms of significantly higher demand for Napanee Beer's keg beer at sports stadiums. However, the production department had not been notified of the marketing campaign and was not prepared for the increased demand. The company was forced to buy empty kegs at a premium price. It also had to brew some of the lower$-$priced keg beer in vats that would have been used for higher$-$priced specialty beer. The result was that Napanee Beer sold more of the lower$-$priced keg beer and less of the higher$-$priced products that summer. Moreover, the company could not initially fill consumer demand for the keg beer, resulting in customer dissatisfaction. Use open system view to explain what has occurred at Napanee Beer Co$.$

$2.$ The sales office of a large industrial products wholesale company has an increasing problem that salespeople are arriving late at the office each morning. Some sales reps go directly to visit clients rather than showing up at the office as required by company policy. Others arrive several minutes after their appointed start time.

The vice president of sales doesn't want to introduce time clocks, but this may be necessary if the lateness problem isn't corrected. Using the MARS model of individual behaviour, diagnose the possible reasons why salespeople may be engaging in this "lateness" behaviour

$[11$:$29$ am$,17/5/2024]$ Attam Randhawa Nor: Explain why you agree or disagree with the following statement: "Hiring and keeping talented employees is the most important task for managers."