Question: ( 1 8 ) 5 . Google's AdWords system provides a quality score as a measure of q , , which indicates the usefulness of

(18)5. Google's AdWords system provides a quality score as a measure of q,, which indicates the usefulness of an ad message to consumers doing a Google search.
reach
q,
impressions
relevance
(18)5. Google's AdWords system provides a quality score as a measure

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