1. Afast-foodchain decided to carry out an experiment to assess the influence of advertising expenditure on...
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1. Afast-foodchain decided to carry out an experiment to assess the influence of advertising expenditure on sales. Different relative changes in advertising expenditure, compared to the previous year, were made in nine regions of the country, and resulting changes in sales levels were observed. The accompanying table shows the results. Increase in Increase in Sales Advertising Expenditure (%) (%) 2.4 4 7.2 14 10.3 10 9.1 10.2 4.1 7.6 3.5 5 a. Estimate by least squares the linear regression of increase in sales on increase in advertising expenditure. (15 points) b. Find a 95% confidence interval for the slope of the population regression line. (15 points) 1. Afast-foodchain decided to carry out an experiment to assess the influence of advertising expenditure on sales. Different relative changes in advertising expenditure, compared to the previous year, were made in nine regions of the country, and resulting changes in sales levels were observed. The accompanying table shows the results. Increase in Increase in Sales Advertising Expenditure (%) (%) 2.4 4 7.2 14 10.3 10 9.1 10.2 4.1 7.6 3.5 5 a. Estimate by least squares the linear regression of increase in sales on increase in advertising expenditure. (15 points) b. Find a 95% confidence interval for the slope of the population regression line. (15 points)
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Answer X y x x 2 y 2 x x y 0 4 14 10 9 8 6 1 2 24 72 103 91 102 41 ... View the full answer
Related Book For
Statistics for Business and Economics
ISBN: 978-0132930192
8th edition
Authors: Paul Newbold, William Carlson, Betty Thorne
Posted Date:
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