Question: 1. As a consumer, what do you value most in your personal computing devices? Do you own a laptop, or tablet, or both? Talk to

1. As a consumer, what do you value most in your personal computing devices? Do you own a laptop, or tablet, or both? Talk to your friends and find out whether they value the same thing, or whether they name other features or benefits as most important. How could the marketers at Dell use this information to develop its next new personal computing device? 2. Dell once marketed a line of Inspiron laptops in colours that ranged from pink to "spring green." Apple did the same with Mac desktops and laptops. Do you think device colour is a feature consumers value? Were coloured computers a fashion, a fad, or a style? (Your answer depends on whether you think they'll come back.) Your

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