$1$ Capture Strategy

$2$ Intercept Strategy

$3$

Preference Strategy

Acceptance

Strategy

Maintenance

Disrupt Strategy

Strategy

Match each of the options above to the items below.

Meddie always purchases Crest toothpaste. To ensure that she continues to do so$,$ Crest often sends her promotional deals in her Target app such as coupons for $\mathrm{.}50$ cents off Crest toothpaste.

Tommy typically goes to Starbucks for his morning coffee. Lately though, he has been unhappy with the quality and the amount of time he must wait in line. He starts seeing ads in his social media feed for Dunkin' that read "Tired of being late to work because you're waiting in line for your morning cup?"

Fenty Beauty, a makeup brand develop by Rihanna, is sold in many Ulta Beauty stores. Fenty's strategy involves engaging influencers to show how they incorporate Fenty products into their daily makeup routine. The brand also incentivizes workers at Ulta to recommend the products to consumers by giving them free products after a certain number of items have been purchased.