Question: 1. Case Study 4-2 Choosing a Performance Measurement Approach at Show Me the Money Read the case study. Based on the Account Executive Job Responsibilities:

1. Case Study 4-2 Choosing a Performance Measurement Approach at Show Me the Money Read the case study. Based on the Account Executive Job Responsibilities: a. Assess whether Show Me the Money should use a behavior approach, a results approach, or a combination of both to measure performance. b. Using the tables on page 120, identify the descriptions that apply to the job of account executive. Explain why you chose the approach you did.

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