1. Create a BCG (Boston Consulting Group) matrix for a two-division company with sales of $ 5...
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Question:
1. Create a BCG (Boston Consulting Group) matrix for a two-division company with sales of $ 5 and $ 8, respectively, and profits of $ 3 and $ 1!
Determine both divisions whether they are accountable for a Cash cow, question marks, or something else.
Make/ Assume the axes of relative market share positions and industry growth rates to help making the diagram
Related Book For
Fundamentals of corporate finance
ISBN: 978-0470876442
2nd Edition
Authors: Robert Parrino, David S. Kidwell, Thomas W. Bates
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