Question: 1. Creating shared value involves identifying a business model that is not only profitable but also addresses social and environmental issues. True False 2. PepsiCo's
1. Creating shared value involves identifying a business model that is not only profitable but also addresses social and environmental issues.
True
False
2. PepsiCo's recent announcement declares that by 2025, they will introduce new products with zero added sugar and fat. This showcases PepsiCo's adoption of _______ innovation by _______.
| a. | Transformational innovation, changing value chain | |
| b. | Radical innovation, changing the business model | |
| c. | Game-changing innovation - changing value chain | |
| d. | Radical Innovation, changing the value chain |
3. Many companies exhibit hesitancy towards sustainable marekting strategies, primarily because such changes are often not immediately profitable.
True
False
4. McDonald's is employing recyclable straws to reduce plastic usage by 30%, showcasing a "game-changing" innovation in pursuit of sustainability.
True
False
5.Only new and smaller companies have the potential to disrupt established businesses, and disruption never happens within existing businesses.
True
False
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