$1.$ Do you have any comments on interesting $/$ methods that were employed?

$2.$ What if they chose to leave $($abandon$)$ the market$/$segment $$ what do you think would have happened $-$ What risks would they have faced?

$3.$ The process took approx. two $(2)$ years $($the research, analysis and development of the process and tools$))$ do we have that kind of time today $($if we had a similar situation$)?$

$4.$ What are the risks for failure? $($although they succeeded $$ what if they failed$)$

$5.$ What are the risks with success? $($use this case and make some assumptions as to what they might be$)$