Question: 1. Domino's received harsh feedback from focus groups including statements like the crust tastes like cardboard and the sauce tastes like ketchup. Therefore, in 2009,

1. Domino's received harsh feedback from focus groups including statements like "the crust tastes like cardboard" and "the sauce tastes like ketchup." Therefore, in 2009, Domino's rolled out a "new and improved" pizza formula. Assuming that Domino's strategic managers took Dr. Frieder's class, in what step of the planning process did Domino's review the feedback from focus groups?

Multiple Choice

  • Step 1: analyze the situation

  • Step 2: generate alternative goals and plans

  • Step 3: goal and plan evaluation

  • Step 6: monitor and control

  • Step 4: goal and plan selection

  • Step 5: Implement

2. One of the "core" components of Domino's business is transportation. Therefore, Domino's has been searching for a "purpose-built pizza-delivery vehicle." There have been a number of options floated around the table including staying with the traditional pizza delivery method, utilizing driverless cars, robotic delivery, and drone delivery. What should Domino's do now?

Multiple Choice

  • Implement a new method before their competitors beat them to it.

  • Monitor and control the technologies.

  • Select their goals and plans.

  • Conduct a situational analysis

  • Evaluate their goals and plans.

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