Question: 1) Explain how the internet increased information richness, information density (whats the difference ? read), price transparency, cost transparency, and price discrimination.? 2) Discuss if

1) Explain how the internet increased information richness, information density (whats the difference ? read), price transparency, cost transparency, and price discrimination.?

2) Discuss if customers are getting a better deal with dynamic pricing or not compared to traditional stable pricing. Discuss whether you can use dynamic pricing for all products or services.?

3) Explain, giving examples, how you would personalize your web site if you were the manager of Company. To what extent would you focus on customization ?

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