Question: 1. Explain what Technology Push means and why it is more often a driver of radical innovation than Market Pull. 2. Why is listening to

1. Explain what Technology Push means and why it is more often a driver of radical innovation than Market Pull.

2. Why is listening to current customers not always effective in the case of developments based on radical innovation?

3. What is the most consistent finding in studies of success/failure with new product development?

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