1. Find two businesses that have grown internationally through franchising, one a product business and the other...
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1. Find two businesses that have grown internationally through franchising, one a product business and the other a service business. Compare and contrast their development. To what extent are they similar and to what extent different?
2. Do the causes discussed in this chapter provide an adequate explanation for any corporate failure with which you are familiar?
Related Book For
Exploring Strategy Text and Cases
ISBN: 978-1292145129
11th Edition
Authors: Gerry Johnson, Richard Whittington, Patrick RegnÈr, Kevan Scholes, Duncan Angwin
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