1. How would you characterize the business model of Southwest Airlines? How does this differ from the business model used at many other airlines, such as United and American Airlines?
2. Identify the resources, capabilities, and distinctive competencies of Southwest Airlines.
3. How do Southwest’s resources, capabilities, and distinctive competencies translate into superior financial performance?
4. How secure is Southwest’s competitive advantage? What are the barriers to imitation here?

Answer rating: 100% (QA)

1 The business model that Southwest airline uses can be characterize as keep it simple because they dont fly everywhere They employ a point to point route system no seating class distinctions no choic... View the full answer