Question: 1. If there were ever two airlines that had different OM strategies, it would be Southwest and Delta. When you discuss operations strategy (see Southwest's

1. If there were ever two airlines that had
1. If there were ever two airlines that had different OM strategies, it would be Southwest and Delta. When you discuss operations strategy (see Southwest's activity map in chapter 2, lecture slides), note that a major part of Southwest's approach to achieving low-cost competitive advantage is its standardized fleet of Boeing 737's. This allows for pilot training on one aircraft, reduced maintenance, constant updating of its fleet (only 11 years old on average), and close relations with Boeing. The Wall Street Journal (Nov.16, 2012) provides a totally different-and industry unique approach by Delta. (You can find the article and a link to a YouTube video on d2L along with your assignment). a) Compare Operations Strategies at Delta and Southwest. b) What are the plusses and minuses of Delta's OM strategy? c) Why does Delta prefer to purchase, rather than lease, its planes? 1. If there were ever two airlines that had different OM strategies, it would be Southwest and Delta. When you discuss operations strategy (see Southwest's activity map in chapter 2, lecture slides), note that a major part of Southwest's approach to achieving low-cost competitive advantage is its standardized fleet of Boeing 737's. This allows for pilot training on one aircraft, reduced maintenance, constant updating of its fleet (only 11 years old on average), and close relations with Boeing. The Wall Street Journal (Nov.16, 2012) provides a totally different-and industry unique approach by Delta. (You can find the article and a link to a YouTube video on d2L along with your assignment). a) Compare Operations Strategies at Delta and Southwest. b) What are the plusses and minuses of Delta's OM strategy? c) Why does Delta prefer to purchase, rather than lease, its planes

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