1. In Change Competency: What tactic did Sam Su use in his marketing program to filter customers away from McDonald's and into his Kentucky Fried Chicken restaurant in China?

a. He added hamburgers and cheeseburgers to the KFC menu.

b. He developed a KFC mascot who dressed like a clown and juggled drumsticks.

c. He displayed the calorie and fat content for all menu items.

d. He created a combo menu and added entertainment to attract children and their families.2. During the management meeting, Colin assigned the task of reviewing the competitor's product to the engineering team in charge of environmental projects because he was interested in the affect of the competitors' products on landfills. What is Colin relying on to get his information?

a. specialization

b. integration

c. fragmentation

d. differentiation

3. Which of these practices is evident with an organic management practice?

a. tasks are highly specialized

b. communication and decision making are both vertical and horizontal

c. hierarchical structure of control, authority, and communication

d. specific roles are assigned to each employee

4. Millie is the owner of a footwear manufacturing business and has organized the company into five groupings: sandals, athletic shoes, flats, heels, and boots. Which type of organizational design did she use?

a. functional

b. geographic

c. network

d. product

5. Henri opened restaurants in six different locations across the United States. After eight months, he added "hot chicken" to his menu in Nashville to respond to the demand in that area. He didn't add this to any of his other locations. What type of organizational design is Henri using?

a. geographic

b. product

c. functional

d. network

6. During the management meeting, Colin assigned the task of reviewing the competitor's product to the engineering team in charge of environmental projects because he was interested in the affect of the competitors' products on landfills. What is Colin relying on to get his information?

a. specialization

b. integration

c. fragmentation

d. differentiation