Question: 1. In the value proposition canvas which point ask about how can you improve the lives of your customers? A. Products & Services B. Pain
1. In the value proposition canvas which point ask about how can you improve the lives of your customers?
A. Products & Services
B. Pain Relievers
C. Gains
D. Gain Creators
2. In which department does the elimination of trade allowances take place during the product life cycle?
A. Promotional
B. Marketing
C. Product
D. Distribution
3. Company leaving the product activities to focus on newer products happen in...
A. Exit
B. Maturity
C. Decline
D. Growth
4. In which department does the product modification take place during the product life cycle?
A. Maturity
B. Product
C. Decline
D. Promotional
5. In the value proposition canvas which point ask about what is offered to satisfy a customer?
A. Products & Services
B. Pain Relievers
C. Customers jobs
D. Gain Creators
6. In the value proposition canvas which point ask about relieving customer barriers?
A. Products & Services
B. Pain Relievers
C. Customers jobs
D. Gain Creators
7. Which is the last stage of product development process?
A. Exit
B. Decline
C. Introduction
D. Maturity
8. In which department does the brand awareness get build during the product life cycle?
A. Promotional
B. Marketing
C. Product
D. Distribution
9. In which stage does the competitive price reduction take place in the organization?
A. Introduction
B. Growth
C. Maturity
D. Decline
10. In which department does the maturation of distributors take place during the product life cycle?
A. Distribution
B. Product
C. Decline
D. Promotional
11. In which stage does the competitive advantage for the product get established in the organization?
A. Introduction
B. Growth
C. Maturity
D. Decline
12. Which packaging holds a large shipping quantity?
A. Multi
B. Tertiary
C. Secondary
D. Primary
13. Profits for the company are the lowest in which stage of product life cycle?
A. Exit
B. Decline
C. Introduction
D. Maturity
14. Which stage of the product life cycle has the highest Sales?
A. Exit
B. Decline
C. Introduction
D. Maturity
15. Which of these is not a part of the customer profile for the Value Proposition Canvas?
A. Customer jobs
B. Gain Creators
C. Pains
D. Gains
16. Which of these is not a part of the Value Proposition for the Value Proposition Canvas?
A. Pains
B. Gain Creators
C. Pain Relievers
D. Products and services
17. In which stage does the quality maintenance start in the organization?
A. Introduction
B. Growth
C. Maturity
D. Decline
18. A design, or symbol, or combination of those is called a?
A. Container
B. Brand
C. Labeling
D. Packaging
19. In which department does the product trial take place during the product life cycle?
A. Promotional
B. Marketing
C. Product
D. Distribution
20. In which department does the price maintenance take place during the product life cycle?
A. Distribution
B. Pricing
C. Marketing
D. Product
21. In which department does the company reduce prices to meet competition?
A. In promotional under decline
B. In pricing under introduction
C. In product under growth
D. In pricing under maturity
22. In the value proposition canvas which point ask about What are your customers needs, wants, or desires?
A. Gain Creators
B. Customers Jobs
C. Pain Relievers
D. Products & Services
23. How many factors affect the Value Proposition Canvas?
A. 5
B. 6
C. 7
D. 8
23. In which stage does the elimination of marketing activities take place in the organization?
A. Introduction
B. Growth
C. Maturity
D. Decline
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