Question: 1 - Managerial objectives are essential. What are these objectives for and how does the SMART concept help the process? 2 - What is meant

1- Managerial objectives are essential. What are these objectives for and how does the SMART concept help the process?
2- What is meant by a balanced scorecard? Explain the concept.
3- What are the most important principles of a SWOT analysis and when should it be used

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