Question: 1.. Marketers can choose from two basic promotion mix strategiespush or pull promotion. Linking with your learning regarding the concept of generation in the previous

1.. Marketers can choose from two basic promotion mix strategiespush or pull promotion. Linking with your learning regarding the concept of generation in the previous chapter, such as Baby Boomers, X generation, Millennials, and Z generation, which marketing communication channel would be the best medium to implement "pull promotion (e.g., advertisement)" for each generation? Why do you think so?

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