Question: 1 . Please take a look at the Case # 4 Patagonia and answer following questionsa. How do you think Patagonia executives decide on what

1. Please take a look at the Case #4 Patagonia and answer following questionsa. How do you think Patagonia executives decide on what products to offer so that the outcomes will be both business practical (think profits) and environmentally friendly (think sustainability)? Take the case of a proposed hiking boot. What criteria would you use to evaluate it as a new Patagonia product?b. Even though he is no longer the CEO, Yvon Chouinard still exerts major influence over Patagonias business approach. What should he and other Patagonia executives be doing today to make sure that his ideals remain a permanent part of the companys culture after hes no longer active at the company?

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