Question: 1 pts Question 5 Answer this question with respect to the MEDIA SELECTION problem posted in Canvas (Test 5 Output document above). Which of the

1 pts Question 5 Answer this question with
1 pts Question 5 Answer this question with
1 pts Question 5 Answer this question with respect to the MEDIA SELECTION problem posted in Canvas (Test 5 Output document above). Which of the following statements is true? ASA+ ESA 10 is a constraint of the problem OMSA + ASA 3 10 is a constraint of the problem MSU + MSA 10 is a constraint of the problem O MSA + ESA 10 is a constraint of the problem Management Science Test 1. MEDIA SELECTION PROBLEM: The TTK Company has recently developed a new karaoke machine, and has $150,000 to spend on advertising. The product is to be initially test marketed in the Philadelphia area. The money is to be spent on a TV advertising blitz during one weekend (consisting of Saturday and Sunday) in April. There are three options available on both Saturday and Sunday morning advertising, afternoon advertising and evening news advertising. A mixture of one- minute TV spots is desired. The goal of the campaign is to maximize the total audience reached, while staying within budget. Estimated Audience Cost per Ad Reached Morning Ad 3000 $4000 Afternoon Ad 500 $800 Evening Ad 5000 $6000 Ad Type TTK wants to take out at least one ad of each type (morning afternoon, and evening). There are ten daytime (= morning and afternoon) spots available on both Saturday and Sunday. There are four evening spots available on Saturday. Further, there are only three Sunday evening ad spots available. TTK wants to have at least 3 ads per day, but spend no more than $70,000 on Saturday and no more than $100,000 on Sunday. Define the following decision variables for the problem and answer the questions based upon this information: MSA - number of moming ads on Saturday ASA = number of afternoon-ads on Saturday ESA = number of evening ads on Saturday MSU-number of morning ads on Sunday ASU number of atton ads on Sunday ESU = number of eventing ads on Sunday

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