1

Public relations include both advertising and uncontrolled messages like publicity

Group of answer choices

a)True

b)False

2

True or False President Johnson is known as the Civil Rights President as a result of his promotion of the Americans with Disability Act?

A) True

B) False

3

Which of the following is a part of the role of the CIO?

Group of answer choices

B. Determine the compliance with Sarbanes Oxley

D. Set the terms of compensation for the sales plan.

A. A. Set the pricing of the Companies products

C. Determine the cyber security policies

4

True or False technicians use CAM software programs to design most of the manufacturing processes for state-of-the-art facilities like Tesla?

Group of answer choices

True

False

5

Read the case study associated with the LeapFrog before answering the following questions:

Which of the 4 Ps did LeapFrog struggle with and not get right on the introduction of the product?

Group of answer choices

D. Product

B. Place

A. Price

C. Promotion

6

Read the case study associated with the LeapFrog before answering the following questions:

True or False Mike Wood used product differentiation to introduce the Leap Pad Learning System to the marketplace.

Group of answer choices

True

False

7

Read the case study associated with the LeapFrog before answering the following questions:

True or false market research indicated a mixed response to the adoption of the Leap Pad.

Group of answer choices

True

False

8

Read the case study associated with the LeapFrog before answering the following questions:

One characteristic of LeapFrog story which most would consider a weakness was:

Group of answer choices

B. The background of the management team

C. Using an academic to launch an toy

A. The product

D. Keeping office expenses to a minimum

9

Read the case study associated with the LeapFrog before answering the following questions:

Q32 A good SWOT of the Leap Pad contained all of the following except.

Group of answer choices

A. Strengths

B. Weaknesses

D. Threats

C. Optimize

9

Read the case study associated with the LeapFrog before answering the following questions:

True or False Mike Wood protected the intellectual property of the Company by filing a lease.

Group of answer choices

True

False

10

Read the case study associated with the LeapFrog before answering the following questions:

Which supply chain issue did LeapFrog encounter in its first year of production?

Group of answer choices

C. Warehousing

B. Under pricing

A. Oversupply

D. Under estimating demand

11

The process called Six Sigma does all of the following except.

Group of answer choices

Establish the rules for TQM

3.4 defects per million events

Eliminates defects by removing process variations

12

True or False operational planning is often a part of the strategic planning process.

Group of answer choices

True

False

13

Which one of the following is used to calculate break-even?

Group of answer choices

A. Variable costing + margin

B. Fixed savings

D. Value Pricing

C. Fixed pricing