Question: ( 1 ) Read and contemplate the assigned sub - clause in ISO 2 6 0 0 0 : 2 0 1 0 . Read
Read and contemplate the assigned subclause in ISO : Read and contemplate ISOTS :
ISO : addresses fair marketing and explains "factual and unbiased information and fair contractual practices provide information about products and services in a manner that can be understood by consumers. This allows consumers to make informed decisions about consumption and purchases and to compare the characteristic of different products and services.
You are to CREATE a fair marketing communication that involves an ethical claim.
An ethical claim is a "statement, symbol or graphic that declares one or more ethical aspects of a product, process, service or organization." An ethical claim declares an organization's achievement with respect to social, economic justice, or sustainability issues eg local sourcing, fair trade, humane treatment of animals and others This deliverable is looking for a positive ethical claim, and not a negative ethical issue.
You are to select a product or service offered by an organization your pick! and create an ISOTS : compliant ethical claim about that product or service.
Ethical claim examples:
Child labor free
Environmentally friendly
Ethically handcrafted
Fairtrade product
Humane treatment of animals
Locally sourced
Locally grown
Recyclable
Sustainably sourced XYZ
Slave labor free
Constructed of responsibly harvested XYZ
Made with responsibly produced copper
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