Question: 1, Reading the article How to Do PR: The Ultimate Guide to Public Relations in 2023 and the slides, discuss your understanding of
1, Reading the article " "How to Do PR: The Ultimate Guide to Public Relations in 2023
" and the slides, discuss your understanding of the public relations management campaign
2. Reading the articles " Airbnb Lays Off 25% Of Its Employees: CEO Brian Chesky Gives A Master Class In Empathy And Compassio.", " Google was beloved as an employer...." and " What Companies get wrong ..." discuss the corporate responsibility towards internal stakeholders and the impact on its corporate image.
3. Watch the video " Patagonia: How a clothing company's anti-consumerist message..." and discuss your opinion.
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