Question: 1. Select a khadi clothing brand. 2. Develop a report based on the Memos given in the book and as mentioned below: a. Checklist for

1. Select a khadi clothing brand.

2. Develop a report based on the Memos given in the book and as mentioned below:

a. Checklist for Performing Strengths/Weaknesses Analysis Page 54

b. Calculating Customer Lifetime Value Page 154 (Marketing Memo)

3. Give your own suggestions as well against each parameter given in the checklists.

4. Present the report in proper report format.

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