1- Solution selling often provides measurable results, such as

increased customer satisfaction.

increased profits.

greater productivity.

less employee turnover.

All of the above

2- A company wishing to form a strategic alliance with a new customer must be prepared to make a large investment in

building new facilities.

outsourcing processes that don't add value.

advertising.

speeding up the delivery of new products.

capital-intensive technology and additional personnel.

3- A challenge faced by both buyers and sellers in the information era is deciding which product applications solve the buying problem. The product selection process is called:

solution development.

product determination.

solution selection.

product configuration.

product development.