Question: #1 What are the main differences between goods and services? Explain. What are the implications for marketing a service? #2 What are the main factors

#1 What are the main differences between goods and services?

Explain.

What are the implications for marketing a service?

#2 What are the main factors that influence customer satisfaction?

What can you do to best manage customer satisfaction?

#3 What are the benefits of service blueprinting?

Why is it important?

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