1. What are the main reasons for the recent international marketing success of the Hunter Boot? 2....

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1. What are the main reasons for the recent international marketing success of the Hunter Boot?

2. Recently Hunter has added outerwear (leather footwear and hand-bags) to its International product range,what are the pros and cons of extending the product range in this way? Should Hunter Boots Ltd include products like eyewear and watches?

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Global Marketing

ISBN: 978-1292100111

7th edition

Authors: Svend Hollensen

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Posted Date: Jun 16, 2021 02:40 AM

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