Question: 1. What does it mean when we say that advertising is intended to persuade? How do different Ads persuade in different ways? Provide examples 2.

1. What does it mean when we say that advertising is intended to persuade? How do different Ads persuade in different ways? Provide examples
2. How does the process of market segmentation lead an organization to spend its advertising dollars more efficiently and more effectively? Provide examples

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