Question: 1. What is a SWOT analysis and how does it relate to the external and internal analyses? What are the key learnings that come out

1. What is a SWOT analysis and how does it relate to the external and internal analyses? What are the key learnings that come out of a SWOT analysis? 2. What is the relationship between a SWOT analysis and a TOWS analysis? What information does a TOWS analysis provide?

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