Question: 1 . What is the difference between an internal and an external growth strategy? What is a product line extension strategy? Provide an example of

1 .

What is the difference between an internal and an external growth strategy? What is a product line extension strategy? Provide an example of a product line extension strategy and describe how its effective use might increase a firm

s sales.

2 .

What is franchising? What are the differences between a product and trademark franchise and a business format franchise? Provide at least two examples of both types of franchise arrangements.Why is it important for a franchisor to develop detailed and thorough operating manuals?

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What is a product line extension strategy? Provide an example of a product line extension strategy and describe how its effective use might increase a firms sales.

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