Question: 1. Which one is NOT a profitable strategy adopted by Costco: A. Physical stores carry some popular variants of a product B. Costco uses a

1. Which one is NOT a profitable strategy adopted by Costco:

A.

Physical stores carry some popular variants of a product

B.

Costco uses a decentralized channel strategy

C.

Costco customers are willing to pay more than market price

D.

Online website carries less popular variants

2.

  1. Supply chain plus is the difference between

    A.

    Value created and cost of serving customers

    B.

    Selling price and unit cost

    C.

    Perceivd value and expected value

    D.

    Supply chain revenue and supply chain cost

3.

Blue Nile is an example of

A.

Traditional retailing

B.

Online information & pickup

C.

Online information & home delivery

D.

Showroom & home delivery

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