1. Yield management’s objective is to minimize cost. 

a. True

b. False

2. Yield management deals with which of the following (choose all that apply)? 

Unreliable customers

Flexible capacity Different customer types Perishable asset

Giving way to other businesses

3. Dynamic pricing tries to do which of the following (choose one):

a. Minimize cost

b. Sell to as many high value customers as possible c. Keep cheap customers out of the system

d. Fly cheaply

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Q1 Yield management is a variable pricing strategy whi... View the full answer