Question: 1&2 QUESTION 1 What is the basic customer need provided by ZipCar? a. car sharing b.mobility c. transportation d. environmental responsibility e. b, cand d

1&2

QUESTION 1 What is the basic customer need provided by ZipCar? a. car sharing b.mobility c. transportation d. environmental responsibility e. b, cand d are the basic needs provided by ZipCar QUESTION 2 What is the key marketing situation faced by ZipCar? O a. Partnering with AARP b. Hiring additional ambassadors Oc Developing new campus event d. Determining the effectiveness of their campus campaigns Oe. Creating messages that potential customers trust

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