Question: 1.Discuss potential problems associated with gathering primary data in the international arena. 2. What should be the nature of a training program for international marketing
1.Discuss potential problems associated with gathering primary data in the international arena.
2. What should be the nature of a training program for international marketing personnel?
3. Describe the advantages and disadvantages of using an expatriate sales force.
4. What is a tariff? What are the three basic ways in which tariffs may be levied?
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5. What is the difference between variable-cost pricing and full-cost pricing? When would a company choose one over the other?
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