1.Google offers the following targeting methods for display ads, except

A.		audiences
B.		demographics
C.		content
D.		styles

2. Advertisers can target ads based on the content of the website. The specific methods of choosing display targets based on content include all the following, except

A.		Placements
B.		Form
C.		Keywords
D.		Topics

3.All of the following are metrics that an email campaign should monitor to reduce its email bounce rate, except

A.		hard bounces
B.		conversion rate
C.		soft bounces
D.		non-opening

5. Companies that advertise on a social media platform should also do some posting on that same platform because

A.		social media platforms give better advertising results to companies who post regularly
B.		ad copy on social media platforms has to be composed of prior social media posts
C.		social media ads always navigate to the advertiser's social media profile page
D.		social media users may visit the company's social media profile

6. User-generated content on social media refers to content that

	A	is created by a company for use on its own social media accounts
	B.	is created by a company's customers
	C.	is created in conjunction with another social media profile
	D.	is taken from other social media profiles